Honouring Alexey Brodovitch
The following museum campaign was developed as part of an in-class assignment that required us to honor a designer by selecting a corresponding museum. I chose to celebrate the iconic Russian designer Alexey Brodovitch, the founder of creative direction, and the Museum of Modern Art (MoMA) in New York.
As part of the project, I considered various components of a museum exhibition and created three digital banners, an animation, a physical banner, and a brochure. Brodovitch had a profound appreciation for ballerinas and elegance, and he was particularly renowned for his innovative interplay between text and imagery. I aimed to capture this dynamic relationship in my designs, reflecting his unique vision and artistic sensibility.